Gold's Gym

BOZEMAN, MONTANA 59718

The first Gold's Gym opened in Fall of 1965 in Venice Beach, California. Dubbed "the mecca of bodybuilding", it was frequented by Arnold Schwarzenegger and featured in the 1977 movie Pumping Iron. The movie brought attention not only to the gym itself, but also to the world of bodybuilding and physique in general. Jim Morrison of The Doors was also a frequent visitor to the Gold's Gym in Venice To this day, it is considered a landmark in the bodybuilding subculture and has even achieved cult status In 1970, Joe Gold sold the chain.

Today, Gold's Gym claims to be the largest chain of co-ed gyms in the world, with more than 620 gyms and 3 million members in 25 countries and 43 states. It also licenses its name to products such as fitness equipment and clothing. The famous original Gold’s Gym logo, a bald-headed weightlifter holding a barbell, was designed in 1973 by Ric Drasin, who was Arnold Schwarzenegger’s training partner for four years.